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The digital future of Dubai unveiled at Xverse, during Gitex 2022

Concept

Xverse, a leading provider of AI-driven solutions for enterprise businesses, Option 1 live got the opportunity to showcase our innovative volumetric integration at the prestigious Gitex Dubai technology exhibition and conference. Our installation in the event's main hall was met with great appreciation.

TECHNOLOGY

Imagine the power of hundreds of light particles being controlled by humans in 3D scenarios. Motion, visual and audio sensors expand the range of possibilities, allowing a full immersion in 360∘ sensory environments, generating vivid interactive experiences: The possibilities for creation are limitless.

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CONTENT DEVELOPMENT & INTEGRATION

The ODS Creatives team pushed the boundaries of what’s possible in the virtual world by showcasing environments, 3D objects and futuristic avatars on volumetric chandeliers. Our focus was to make a statement and capture all attention right from the entrance of the venue.

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3D MOTION TRACKING

The activation captured attention by being an absolute immersive, visual spectacle . To achieve this, we incorporated hidden motion sensors at the entrance that detect people as they step in and activate virtual avatars that follow their movements. Our motion tracking technology is highly accurate, capable of detecting and tracking multiple users at once, making it perfect for large-scale events.

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